And it’s not just me who thinks so: There are loads of friendly folks in SEO I’m grateful to have met through this conference. Those of us who live down under don’t often get chances to connect with each other… Read more ›

Let’s be real. Most of the time, it’s likely that it is your fault in some way. You may have site or content quality issues you were unaware of or low-quality links dragging down performance. However, assuming it’s always your… Read more ›

So, I asked our team for recommendations for a well-balanced SEO API stack that covers everything you’ll likely ever need. I’m excited to share this list with you, so let’s get straight to it. Ahrefs’ API gives you access to… Read more ›

Which was not the first time I saw us being criticized for the accuracy of our search volume metric. But here’s the kicker… There’s NO SUCH THING as an accurate search volume: I already published a pretty detailed article about… Read more ›

For example, this site deleted about 15% of organic pages (yellow line) during the redesign, which resulted in an almost 50% organic traffic loss (orange line). Interestingly, even the growth of referring domains (blue line) afterward didn’t help it recover… Read more ›

If you need a framework to build your content strategy on, it should probably be a no-funnel framework instead. And there are very good reasons for it. A funnel in marketing is a multi-stage process that guides potential customers from… Read more ›

For Ahrefs, we choose to store about 340B pages in our index as of December 2023. At a certain point, the quality of the web becomes bad. There are lots of spam and junk pages that just add noise to… Read more ›

It made me pause and think: Can you really replace Google with something else, like AI? I grew up with Google after all; it had never crossed my mind that one day I would stop using the search giant. But… Read more ›

It is absolutely not a scam. Many websites earn money this way, including major ones like the New York Times, The Verge, NerdWallet, and more. The real question is… is it worth your time? Given that it’s the monetization method… Read more ›

You need to write about topics with traffic potential. The proverb goes, “Give a man a fish, and you feed him for a day; teach a man to fish, and you feed him for a lifetime.” If you know how… Read more ›